I guess it would depend on who you go sponsership from, and how well the fitted with your journal. I just wonder if fandom journals would be ones sponsers would like. If you got the BBC one for Torchwood, and posted a review every week for it, maybe. Then Torchwood seems to be a programme that lots of people have a love hate relationship with, and, even though they watch and post about it, also know its flaws.

Well it is being tested out in Russia at present, so I guess we will just need to wait and see how that goes. Just could see that problem, and some LJers being turned away.